Car and lifestyle photographer Oliver Paffrath began his career shooting fashion imagery. He has used this skill honed from fashion shoots to bring his unique style and lighting techniques to his car and automotive photography. Oliver combines these techniques to create eye-catching and appealing motion and CGI content. •oliver-paffrath.com
He now shoots for the world's biggest car manufacturers on global advertising campaigns and car lifestyle brochures. Germany-based, Oliver's focus is on the ability to meet clients' main restraints – timing, budget and quality in every production.
His extensive client list includes Allianz, Adidas, ABN Amro, Audi, ATU, BMW, Chevrolet, Credit Suisse, Honda, Hyundai, Lexus, Mercedes-Benz, McLaren, Mazda, Nissan, Peugeot, Renault, Škoda, Seat, Toyota and Volkswagen.